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Competition Demystified: A Radically Simplified Approach to Business Strategy (English Edition) de [Bruce C. Greenwald, Judd Kahn]

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Bruce C. N. Greenwald

Competition Demystified: A Radically Simplified Approach to Business Strategy (English Edition) Edición Kindle

Edición Inglés por Bruce C. Greenwald (Autor), Judd Kahn (Autor) Formato: Edición Kindle

260 calificaciones

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Bruce Greenwald, one of the nation's leading business professors, presents a new and simplified approach to strategy that cuts through much of the fog that has surrounded the subject. Based on his hugely popular course at Columbia Business School, Greenwald and his coauthor, Judd Kahn, offer an easy-to-follow method for understanding the competitive structure of your industry and developing an appropriate strategy for your specific position.

Over the last two decades, the conventional approach to strategy has become frustratingly complex. It's easy to get lost in a sophisticated model of your competitors, suppliers, buyers, substitutes, and other players, while losing sight of the big question: Are there barriers to entry that allow you to do things that other firms cannot?

ISBN-10

9781591840572
ISBN-13

978-1591840572
Editorial

Portfolio
Fecha de publicación

18 agosto 2005
Idioma

Inglés
Tamaño del archivo

2140 KB
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Descripción del producto

Críticas

A conscious simplification of Michael Porter's classic Competitive Strategy, this book treats only one of Porter's five forces, "potential entrants." According to the authors (Value Investing), avoiding competition is the only way to escape "a level playing field in which anyone can join... [and] only the best... survive and prosper." Most of the book discusses ways to gain protected positions from which businesses can be run badly but still earn abnormal returns. Cutting prices, matching prices and using domination of one market to create a monopoly in another are all discussed; legality is mentioned only briefly and indirectly. The best of their recommendations is to find small, declining, local markets without existing competitors. Despite the title, the book seems aimed more at investors than managers. Stockholders appreciate the value of mediocre companies that generate steady, unexciting profits in local markets without much notice; they like them because the stock is cheap. Managers usually aspire to build something better, in order to make the stock expensive. Still, this book is a useful counterpoint to the idea that conflict and growth are good for their own sakes. (Aug. 18)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved. --Este texto se refiere a una edición agotada o no disponible de este título.

Críticas

?In the best of the strategy books now or soon to be in stores, [Greenwald] has proposed a fairly straightforward way to think about strategy that makes the subject substantially simpler.?
?"The New York Times"

?Case studies and sharp analysis make this a book worth pondering. . . . They make a compelling case.?
?"BusinessWeek"

?A truly fabulous read.?
?MarketingSherpa.com

?"Competition Demystified" is a brilliant challenge to Michael Porter's "Competitive Strategy".?
?Sylvia Nasar

"Superb, with a deft balance between theory and case studies that offer fascinating explanations of strategic adventures by prominent companies"
?"The Toronto Globe and Mail"

aIn the best of the strategy books now or soon to be in stores, [Greenwald] has proposed a fairly straightforward way to think about strategy that makes the subject substantially simpler.a
a"The New York Times"
aCase studies and sharp analysis make this a book worth pondering. . . . They make a compelling case.a
a"BusinessWeek"
aA truly fabulous read.a
aMarketingSherpa.com
a"Competition Demystified" is a brilliant challenge to Michael Porteras "Competitive Strategy,"a
aSylvia Nasar
"Superb, with a deft balance between theory and case studies that offer fascinating explanations of strategic adventures by prominent companies"
a"The Toronto Globe and Mail"

In the best of the strategy books now or soon to be in stores, [Greenwald] has proposed a fairly straightforward way to think about strategy that makes the subject substantially simpler.
"The New York Times"
Case studies and sharp analysis make this a book worth pondering. . . . They make a compelling case.
"BusinessWeek"
A truly fabulous read.
MarketingSherpa.com
"Competition Demystified" is a brilliant challenge to Michael Porters "Competitive Strategy,"
Sylvia Nasar
"Superb, with a deft balance between theory and case studies that offer fascinating explanations of strategic adventures by prominent companies"
"The Toronto Globe and Mail" --Este texto se refiere a la edición kindle_edition .

Detalles del producto

ASIN ‏ : ‎ B000QUEHKS
Editorial ‏ : ‎ Portfolio (18 agosto 2005)
Idioma ‏ : ‎ Inglés
Tamaño del archivo ‏ : ‎ 2140 KB
Texto a voz ‏ : ‎ Activado
Lector de pantalla ‏ : ‎ Respaldados
Tipografía mejorada ‏ : ‎ Activado
X-Ray ‏ : ‎ No activado
Word Wise ‏ : ‎ Activado
Número de páginas ‏ : ‎ 428 páginas

Clasificación en los más vendidos de Amazon: nº87,770 en Tienda Kindle (Ver el Top 100 en Tienda Kindle)
- nº379 en Gestión Textos
- nº859 en Sistemas Empresariales y Planificación (Libros)
- nº1,937 en Gestión de Empresas (Libros)

Opiniones de los clientes:
260 calificaciones

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Bruce C. N. Greenwald

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Opiniones de clientes

5 estrellas		76%
4 estrellas		15%
3 estrellas		5%
2 estrellas		1%
1 estrella		3%

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JD

Interesting way to think about strategy

Revisado en el Reino Unido el 13 de febrero de 2019

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Interesting point of view that places Threat of New Entrants, economies of scale and customer captivity as the key elements of strategy

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Mike

Informative book

Revisado en el Reino Unido el 5 de noviembre de 2019

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Excellent book

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Amazon Customer

great book

Revisado en el Reino Unido el 18 de marzo de 2020

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great book. business strategy. competition. moat. a must read

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Uddeshya Nigam

A great read to advance your understanding of long term investment-worthy businesses

Revisado en India el 10 de enero de 2021

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Still in the process of reading it, loved it so far!

However on another note, the paperback quality is laughable (hence the 3/5) for an expensive book such as this. Even the cover is made of thin paper! The quality of the pages and printing are pretty poor.
Not sure if I got the authentic copy or if this is the norm for this particular publisher

A 4 personas les resultó útil

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Kiran B.

A Revelation for Every Serious Economist and Investor

Revisado en Alemania el 12 de mayo de 2020

Compra verificada

This book is a revelation for everyone seriously involved in any part of the business world. I usually do not write reviews, but this book deserves appraisal and much more attention from stakeholders in business.

Based on his extensive knowledge gained through his career in investment academia, Bruce Greenwald authored a brilliant book which provides a general framework for analyzing competitive situations and their possible outcomes and impact on the involved firms. Beginning with a general introduction to strategy and tactics, Greenwald first pays tribute to Michael E. Porter's 5-Forces-Model and explains his approach to strategy by building on the groundwork of the Porter's model. However, a serious disadvantage of Porter's model is its complexity, which results in a difficulty of applying the model on competitve situations due to the exhaustive analysis required, i.e. keeping an eye on every force at all times during the analysis will inevitably confuse the analyst. Greenwald solves this dilemma by solely focusing on one force: Barriers to Entry. These barriers form the basis for every other force and define the market, in which the firm operates. Without barriers to entry a firm cannot develop and enjoy sustainable competitve advantages over the long term. Therefore, barriers to entry are a crucial part of economical decision-making for the firm and a useful analytical tool for quick-checking the competitive surroundings.

What makes this book a great read is the fact that Greenwald uses many real-world competitive situations (Wal-Mart, Microsoft, Apple, Polaroid etc.) to illustrate the framework's applicability.

However, the biggest merit of this book is the investment valuation approach described in the last part of the book. This investment valuation approach is a powerful alternative to the established valuation models (e.g. Discounted-Cashflow-Model) used in today's financial world, because it includes the importance of strategic decision-making in the valuation process. Furthermore, the investment valuation model is not future-oriented (in contrast to the DCF-model), resulting in a dramatically lower error rate and smaller valuation range compared to other models, which are highly sensitive to variations of critical variables. This model is congruent with the value investing philosophy; accomplished investors such as Warren Buffett and Seth Klarman developed their individual approaches similar to Greenwald's model.

For me personally, this book constitutes one of the most important books of the investment world. Competition Demystified stands out because of the analytical tools and general approach to investment theory. This book definitely deserves a place next to Benjamin Graham's "The Intelligent Investor" (Side Fact: Bruce Greenwald is the successor emeritus of Benjamin Graham as a professor at Columbia Business School in New York).

Some recommendations for potential readers:
- Regard this book as the transcript of university lectures, i.e. try to study and really comprehend the content.
- Don't rush through the book, let it sink in and use it as a toolbox for thinking about economy at large and investment in particular.
- Spread the word to improve the quality of economical decision-making in today's world (especially in consulting, investment banking and management).

A 3 personas les resultó útil

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